One Simple Idea

One Simple Idea

Turn your Dreams Into A Licensing Goldmine While Letting Others Do the Work

eBook - 2016
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With must-have updates, a new edition of the bestselling method that shows how anyone can turn their one simple idea into millions - without lifting a finger! Stephen Key is an award-winning inventor who has licensed more than 20 product ideas. In 2011, he shared the secrets to his success in the bestselling book One Simple Idea. Since that time, many changes have occurred in the entrepreneurial world. One Simple Idea, Revised and Expanded Edition has been revised and updated to reflect current trends and practices in the industry. In addition to teaching readers how to turn their ideas into marketable products that companies will want to license, Key expands upon his cutting-edge product development, sales, and negotiation strategies, making note of the new opportunities and technologies available to creative people today. The book also features real-life success stories from people who have used the author's strategies. --Provided by publisher.
Publisher: New York : McGraw-Hill Education, [2016]
Edition: Revised & expanded.
ISBN: 9781259584787
Branch Call Number: EBOOK
Characteristics: 1 online resource (xviii, 259 pages)
data file
Additional Contributors: Sell, Colleen - Author

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chrisgarrah
Feb 20, 2015

Licensing is a key aspect that the Sharks on the TV show "Shark Tank" talk about. This book looks like it may have details on licensing a product - and making money by licensing a product.

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