A Journalist's Quest to Discover the Truth Behind Food Labeling

Book - 2014
Average Rating:
Rate this:
"Part food narrative, part investigation, part adventure story, Organic is an eye-opening and entertaining look into the anything goes world behind the organic label. It is also a wakeup call about the dubious origins of food labeled organic. After eating some suspect organic walnuts that supposedly were produced in Kazakhstan, veteran journalist Peter Laufer chooses a few items from his home pantry and traces their origins back to their source. Along the way he learns how easily we are tricked into taking "organic" claims at face value. With organic foods readily available at supermarket chains, confusion and outright deception about labels have become commonplace. Globalization has allowed food from highly corrupt governments and businesses overseas to pollute the organic market with food that is anything but. The organic environment is like the Wild West: oversight is virtually nonexistent, and deception runs amok. Laufer investigates so-called organic farms in Europe and South America as well as in his own backyard in the Pacific Northwest. The book examines what constitutes organic and by whom the definitions are made. The answers will stun readers, who have been sold a questionable, highly suspect, and even false bill of goods for years "-- Provided by publisher.
"After eating some suspect "organic" walnuts that he was shocked to find were produced in Kazakhstan, veteran journalist Peter Laufer traces the origins of items in his pantry back to the source, learning how easily we are tricked into buying "organic" claims"-- Provided by publisher.
Publisher: Guilford, Connecticut : Lyons Press, imprint of Globe Pequat Press, [2014]
ISBN: 9780762790715
Branch Call Number: 664.09/LAUFER
Characteristics: xii, 275 pages ; 24 cm


From the critics

Community Activity


Add a Comment
Sep 13, 2016

The "Organic" industry is a label scam & nothing more. I got this book hoping it'd be a genuine critique of the whole racket. Instead, it mostly focuses on the geographic origin of so-called organic foods. He does pick on fake-hippie corporations like Traitor Joe's & Whole Foods, which kept me reading. However, this is an anti-GMO book. He even cites Jeremy Seifert & "GMO OMG" as references. Seifert is a known scammer who used to pretend he could levitate. If you're afraid of GMOs, it's because you're uneducated. If you even read the 1st few pages of this book, you'll see the author is a gullible & emotional shopper, easily tricked by labels & slogans. This scientifically-illiterate "journalist" also works at U of Oregon, so he is totally entrenched in the culture of liberal woo, greenwashing, ecotourism, anti-science, & fake social justice. He goes off on tangents about the evils of Monsanto & other imagined fears. I will avoid his other books due to this one, as I plan my escape from this dangerously stupid country of suckers.

Oct 19, 2014

A mostly interesting read. Basically you have to trust the certifications and that they mostly work. Probably good to be skeptical about any processed foods. I am surprised that some one who has a doctorate in journalism would include so many asides that are subjective and not backed up with any facts or notes. This impacts the readability and credibility of this book. The author I thought could have shown some research on whether as far as nutrition went if organics is superior. Worth reading if you are interested in the subject.


Add Age Suitability

There are no ages for this title yet.


Add a Summary

There are no summaries for this title yet.


Add Notices

There are no notices for this title yet.


Add a Quote

There are no quotes for this title yet.

Explore Further

Browse by Call Number


Subject Headings


Find it at SDPL

To Top